AC Product Specialist

Haier Bangladesh Ltd

Gulshan, Dhaka
Permanent
Full-time

8 days ago

Responsibilities & Context:Reports To: Head of Product -ACAbout the Role:Responsible for managing Residential Air Conditioner (RAC) products through market research, product execution, and sales channel support. Spend time in the field to track consumer trends and competitor activities, while assisting in product launches, promotions, and lifecycle initiatives. Coordinates with sales channels to monitor sell-in, sell-out, and sell-through, and provides analytical support in forecasting, stock planning, and performance reporting.Spend significant time in the field (showrooms, dealers, retailers, etc.) to understand real-time market trends, consumer behavior, and competition.Continuously track and report changes in market dynamics and competitor movements.Work closely with the Product Head to execute product strategies, campaign plans, and product lifecycle initiatives.Assist in product launches, promotional plans, and communication strategies aligned with brand and business goals.Coordinate with various sales channels (retail, online, dealers, showrooms) to monitor Sale-in, Sell-out, Sell-through and take proactive actions to boost performance in all aspects.Gather feedback from field teams and ensure market-level execution of sales enablers.Prepare detailed PowerPoint presentations for internal and external communication.Maintain and analyze sales data, product performance, and pricing using advanced Excel skills.Support in forecasting, stock planning, and product mapping activities.Education Requirements:

Bachelor of Science (BSc)
Bachelor of Business Administration (BBA)
Master of Business Administration (MBA)

Bachelor's degree in engineering or business, marketing, or a related field. MBA is a plus.Experience:

2 to 3 years
The applicants should have experience in the following business area(s): Direct Selling/Marketing Service Company

Additional Job Requirements:At least 2-3 years of experience in product management or marketing roles, especially in consumer electronics or appliances company.Strong market orientation and willingness to travel frequently.Proficiency in Microsoft PowerPoint and Excel, Design Software, and Al is a must.Excellent communication, coordination, and follow-up skills.Ability to handle multiple stakeholders and work in a fast-paced environment.Compensation & Other Benefits:Why Join Us?Competitive compensation and benefits packageMonthly & Quarterly KPI IncentivesContributory Provident fund and Gratuity Fund2 Festival bonuses equal to 1 basic salaryInsurance for Employee onlyAlternative Saturday offOther benefits as per the company practiceA collaborative work environmentOpportunities for professional growthCompany Information:Electronics & Home appliances Business.

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