Assistant Manager, CLM, Data Science & Engineering

bKash Ltd.

Dhaka
Permanent
Full-time

1 day ago

Responsibilities & Context:Develop & execute CLM (Customer Lifecycle Management) specific strategies for driving adoption, retention, and service growth.Analyze customer data to identify & segment audience segments for configuring campaign strategies.Configure and communicate campaigns across various channels.Measure campaign results to assess effectiveness and identify areas for improvement.Continuously monitor and optimize campaigns to maximize customer value and bKash's growth.Work closely with the Marketing team and leverage their expertise to develop effective campaign communication materials.Collaborate with Customer Service to address campaign-related inquiries.Work together with cross-functional teams to ensure campaign alignment and minimize redundancy.Facilitate advancing customer engagement initiatives & projects.Identify opportunities to leverage customer data for improved campaign targeting and effectiveness.Privacy Disclaimer and Consent: By submitting your resume, you hereby consent that bKash may use, process, and retain your information for recruitment purposes, including future opportunities. bKash is committed to protecting your personal information in accordance with applicable law(s) and regulation(s).Education Requirements:Bachelor's degree from a reputed university (BBA/ Statistics/ CSE preferred)Experience:

4 to 7 years
The applicants should have experience in the following business area(s): Telecommunication, Advertising Agency, Software Company, IT Enabled Service, Financial Consultants, Financial Technology (Fintech) Startup

Additional Job Requirements:Proven experience in campaign management, segmentation, targeting, execution, and analysis.Strong analytical ability to interpret customer data and measure campaign results.Experience working in a cross-functional environment.Excellent project management and multitasking skills.Strong written and verbal communication abilities.Passion for developing customer-centric campaigns that deliver measurable value.Skills & Expertise:Campaign Management,Cross-functional Collaboration,Data Analytics,Marketing StrategyCompany Information:Mobile financial service

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