Digital Marketing Officer

Ezma Tobacco Industries Ltd.

  • Dhaka
  • Permanent
  • Full-time
  • 16 days ago
Responsibilities & Context:Company Overview:"Ezma Plastic Industries Ltd"is a diversified industrial group engaged in advanced and high-quality Plastic products. With a vision for innovation and market expansion, we are seeking a Digital Marketing Officer to strengthen our digital presence and brand engagement across various online platforms.Industry: PLASTIC INDUSTRYLocation: Uttar Rayerbag, RashidbagKey Responsibilities:Develop and implement digital marketing strategies for both business verticals (B2B for metal coating & B2C for soft tobacco).Manage and optimize company websites, landing pages, and SEO performance.Plan and execute digital campaigns across social media (Facebook, LinkedIn, Instagram, etc.), Google Ads, and email marketing platforms.Create engaging digital content (text, graphics, short videos) tailored to different target audiences.Monitor and report analytics from Google Analytics, Meta Business Suite, and similar tools.Collaborate with sales, design, and product teams to align digital strategies with company goals.Manage and grow online brand visibility, reputation, and engagement.Education Requirements:
  • Bachelor of Business Administration (BBA) in Marketing
  • Bachelor of Social Science (BSS) in Digital Media
  • Higher Secondary
Experience:
  • 2 to 3 years
Additional Job Requirements:2- 3 Years of hands-on experience in digital marketing, preferably in manufacturing, FMCG, or B2B sectors.Strong knowledge of SEO/SEM, Google Ads, Meta Ads, and marketing automation tools.Proficiency in content creation, copywriting, and basic graphic design tools (e.g., Canva, Photoshop).Excellent communication, analytical, and project management skills.Knowledge of compliance and advertising restrictions in tobacco-related marketing is a plus.Compensation & Other Benefits:Competitive salary based on experience. Yearly performance bonuses. Health and accident insurance. Professional development and up skilling opportunities.

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