Assistant Manager, Marketing (BRAC Artificial Insemination Enterprise)

Dhaka
Permanent
Full-time

2 days ago

Responsibilities & Context:Prepare marketing plan and budget in consider to growth targets and business objectivesMaintain relationship with internal and external stake holders to achieve longtime business objectivesDevelop product/ service packaging, promotional items, advertising and promotional strategies for enhancing sales performanceCoordinate and cooperate with Finance, Production, Procurement and Sales department to develop the product positioning, product marketing and launching plan of the productMonitor and report on competitor activity; conduct market researchProvide creative ideas in all communication and image-building materialsEnsure timely delivery of all communication tools including ATL, BTL, TTL and Digital mediaParticipate fair, exhibitions, activation for promotion and direct interaction with consumers to achieve brand objectivesOversee consumer campaign, activation and develop visual brand elements like logos, typography, objects and also print material design like brochure, banner, magazine etc.Analyse sales data and relevant financials and take steps based on the analysis to increase sales.Analysis market, consumer and competitive information to know new market opportunities for portfolio development and set the new promotional offer for existing and potential marketCoordinate with intra-company, interdepartmental personnel, vendors, agencies, media regarding plan-execution, follow up and billingEnsure the safety of team members from any harm, abuse, neglect, harassment and exploitation to achieve the programme's goals on safeguarding implementation. Act as a key source of support, guidance and expertise on safeguarding for establishing a safe working environmentPractice, promote and endorse the issues of safeguarding policy among team members and ensure the implementation of safeguarding standards in every course of actionFollow the safeguarding reporting procedure in case any reportable incident takes place, encourage others to do soPerform any other jobs as assigned by the managementEducation Requirements:The candidate must have BBA with minimum CGPA 2.50 or 2nd class/ division or equivalent result in all academic examinations. Marketing background candidates will be given preferenceExperience:

At least 3 years
The applicants should have experience in the following business area(s): Manufacturing (FMCG), Livestock

Additional Job Requirements:Education and experience may be relaxed in case of potential candidatesExperienced in FMCG preferableHighly creative with ability to think out of boxProven ability to develop brand and marketing strategies and effectively communicateExcellent in work prioritization, time management as well as the ability to adapt to work under pressure and challenging environmentMust have Communication, analytical ability, problem solving and report writing skillMust have leadership skill, management skill of production operationMust have using capabilities of MS OfficeAble to work under stress situationCompensation & Other Benefits:Festival Bonus, Health and Life Insurance, Leave, Wellness Centre Facility, Day Care FacilityCompany Information:BRAC Enterprises, the social enterprise and investment division of BRAC were initiated as intervention to serve a need or create market access for the marginal producers. BRAC Enterprises strives to strike the right balance between financial surplus and social returns in order to achieve the targeted double/ triple bottom lines. By operating as a surplus generating enterprises that aims to alleviate poverty through its business operations and supply chain, BRAC succeeds in implementing its vision to serve the society in a profitable manner. Now, these socially profitable enterprises, across crafts, agriculture, livestock, poultry, fisheries, health and retail sector are making a significant contribution to the local economy through the creation of market linkage, entrepreneurs and employment opportunities.

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