Manager, Digital Marketing (Yamaha)

Dhaka
Permanent
Full-time

11 days ago

Responsibilities & Context:ACI Motors Limited, one of the subsidiaries of ACI, deals in Automobile & Agri-machineries such as; Motorcycle, Tractor, Power Tiller, Harvester, Diesel Engine, Pump, Generator and Construction Equipment. We have a strong market position in motorcycle unit by creating a positive impact on young minds with our world-class brand `Yamaha`. Yamaha has a strong market position in 150cc segment with its premium products; i.e. R15, MT15, FZS. Yamaha also provides alternative options to its customers with Saluto (125 cc), Scooter. For more information please visitDevelop and implement comprehensive digital marketing strategies aligned with Yamaha's brand and business goals.Develop, plan, and execute digital marketing campaigns across platforms (Facebook, Instagram, YouTube, Google, TikTok, etc.) to achieve sales and branding objectives.Manage SEO/SEM, Google Ads, and paid social campaigns to drive traffic, lead generation, and online sales.Implement and integrate emerging technologies like AI and ML into campaign design, customer targeting, and personalization.Monitor KPIs, analyze performance data, and optimize campaigns to ensure strong ROI.Provide monthly/quarterly reports on digital campaign effectiveness and consumer insights.Work with product, sales, and creative teams to align digital efforts with business priorities.Liaise with external agencies and vendors for campaign execution and innovation.Use tools like Google Analytics, Meta Ads Manager, and other digital dashboards to track performance.Education Requirements:Graduation in any discipline, preferably with a background in Business (BBA/MBA).Experience:

5 to 10 years
The applicants should have experience in the following business area(s): Manufacturing (FMCG), Group of Companies, Automobile

Additional Job Requirements:Tech-savvy with expertise in AI-driven content creation and digital marketing tools.Skills & Expertise:Content Management,Creative Thinking and Multitasking,Data Driven,Google analytics,SEO and Digital Marketing,Social Media MarketingCompensation & Other Benefits:

T/A,Mobile bill,Medical allowance,Profit share,Provident fund,Insurance,Gratuity
Salary Review: Yearly
Lunch Facilities: Partially Subsidize
Festival Bonus: 2

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